Glamour has been an integral part of every election in India and celebrities have an overwhelming presence on either side of the election campaigns. Celebrity political campaign is now used as a political communication and marketing mix during elections. During the last one decade, celebrities have assumed a significant role in the political realm, especially […]
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Celebrity branding in India is a type of advertising where a celebrity becomes a brand ambassador and uses his real image to endorse a product or service. Celebrity branding is a worldwide phenomenon and in a country like India where Celebrities are treated like gods, it assumes a paramount importance. Nowadays,more and more advertisers are
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Managing your Google auto complete is one way of making your website easily reachable, which is the dream of every business owner. Google auto complete are live suggestions which helps in search queries when a user types a word in Google search. It speeds up the interaction between humans and computer by helping the user
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Google images directory is an amalgamation of images available on the internet, which can become annoying if some negative images about your company or product show up on the result pages. The real damage occurs when somebody clicks on it, and it takes him or her to sites, which you do not want your customers
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An online reputation management crisis happens when someone posts a nasty comment that you have defective products and/or your services are deficient. If such nasty comments to remain on the internet, then your fair name will be sullied and your clients will turn to your competitors. If you are a politician you will lose public
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Online Reputation Management (ORM) – simply sated – is a way to get rid of online negative publicity of your business. There are several instances when your business attracts adverse reviews and negative posts. These are invariably posted by some dissatisfied customers or some envious competitors. To aggravate matters further, major search engines like Google
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Delhi is the political capital of India, and the politicians, bureaucrats and businessmen at Delhi are becoming increasingly dependent on the internet. And with the popularity of social networks, a prospective customer’s perception about your business is getting seriously influenced by what is being written online. Therefore, it is essential for you to monitor continually
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Delhi is the political capital of India and houses the Indian parliament, all central government offices and the residence of many bureaucrats and politicians. India is a democratic country with freedom of expression and given this scenario, you must take special steps to safeguard your online reputation. People ferret out information using major search engines
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Internet reputation services is a set of online actions which is to be done before and after an internet crisis happens to protect a person, brand, company from online reputation damage. Protecting the brand image has become a herculean task because internet has provisions for customers to interact directly with the companies and other consumers
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When misinformation and unfounded rumours circulate about your business on the internet, it can dominate your company’s search engine results and potentially destroy your business. This is the grim truth and you have necessarily to take prompt steps to repair your online reputation. Experts advise you to grab as much of “Google real estate” as
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